Why am I writing?

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I created ‘A Fresh Take’ for my strategic public relations class, but I am secretly excited to have an excuse to blog every week. I will use this outlet to explore the freshest PR techniques as well as a variety of other topics such as food, lifestyle and a bit of entertainment. As a “millennial” who is about to embark on this adventure called the “real world” I want to connect with people who are going through the same disappointments, triumphs and anxieties that come with being a twenty something young professional. I want to learn from the best public relations professionals who know the ins and outs of the industry. I want to be inspired by food journalists who get paid to eat fabulous dishes and write about them. But most of all, I just want to write.

I love that the public relations industry is so expansive because it gives me the opportunity to dip my toe into the waters of a plethora of fields. While I am most interested in communications as it relates to food, lifestyle and entertainment, I am not at all opposed to branching out into other areas such as crisis communications or event planning.

Throughout my time at the SOJC I have gained hands-on public relations experience through PRSSA and Allen Hall Public Relations, a student-run firm. I was also a communications intern for the Eugene Police Department where I helped launch a social media campaign, interviewed crime victims and produced videos. My newest adventure is to take on the role as communications intern for the Springfield Public School District. While I have only been there for a short time, I have already learned so much about writing and designing content for the district.

I am set to graduate in June 2014 from the University of Oregon’s School of Journalism and Communication with a major in public relations and a minor in business administration.